Børsen is the preferred newspaper of Danish business. Throughout the week, we keep readers up to date on all aspects of business both nationally and internationally. Every Friday our Weekend supplement includes interesting long-reads, interviews and lets the reader indulge in fine dining, cars, shopping as well as inspiration for their next exotic getaway.



107.081 average daily readers
25.500 circulation


1 section: Monday through Friday
2 sections: Weekend every Friday

Readership profile

Our target group are men and women at the very top of Danish business; Decision makers that have great purchasing power in the business as well as the private sphere.


Women: 25%
Men: 75%


25-34 years: 10%
35-44 years: 14%
45-54 years: 24%
55-64 years: 21%

Average yearly household income: 844.411 DKK

Source: Index Danmark/Gallup 2+3 kvt. 2018 og Danske Mediers Oplagskontrol