The Radio Network System 24 was created to be able to offer wide national coverage and is formed of 32 high-quality radio stations reaching 948,000 listeners on average a day.
- RADIO NEWS: clusters at the end/during Radio News at .00 on the hour
- Mon-Fri from 8:00 am to 12:00 pm and from 3:00 pm to 7:00 pm (total of 10 clusters)
- Sat-Sun from 9:00 am to 3:00 pm and from 4:00 pm to 5:00 pm (total of 8 clusters)
- LIMITED CROWDING: short advertising clusters because they happen during Radio News
- RESTRICTED TIME SLOTS: on air from 8:00 am – 7:00 pm
they guarantee A HIGHER LEVEL OF ATTENTION among listeners.
Furthermore:
- there is VERY LITTLE CROSS-OVER (7%) between listeners of the Network and those of Radio 24
- a STRONG AFFINITY WITH A HIGH TARGET AUDIENCE (113)**
resulting in a major INCREASE OF COVERAGE reached with Radio 24.
Brand Connect
The tailor-made communication service by 24 ORE System.
This team offers clients creativity, content and an ear to listen to in order to find the best solutions in a cross-media project that uses the most effective resources.
