a passion for fashion

In these difficult days where our physical spaces close to face the emergency with the #iorestoacasa appeal, we try to open a window by leafing through the new issue of How to Spend It, A passion for fashion, the special fashion, dreaming and inspiring us confidently towards the future.

Because knowing how to tell that secret alliance between reality and dreamlike thought or desire is an art. The art of A passion for fashion, the magazine that selects the best of creativity, luxury, clothing and women’s beauty, with insights on new trends, the point on seasonal collections, interviews with characters and protagonists of fashion . But not only that, the investigations into the future of the sector, retail, shops from all over the world to discover, online and offline and emerging talents to follow.

In the next issue of How to Spend It, dedicated to art, the dream continues. Starting from culture, starting from art. If there is a value to be called upon to revive Italy, to face the ongoing crisis and revive the pride, strength and attractiveness of Made in Italy, it is the heritage of our museums, our foundations, of our theaters, cities of art, artistic and craft talents, of our manufacture and of the many patrons who invest in culture.

This wealth makes our country unique and is the best bet for the future: How to Spend it launches in April the first issue dedicated to art to give voice to companies, entrepreneurs, public and private managers, artists and collectors and to give space to the excellence of the territory. Because if we support our country, we support our creative and thought freedoms.

This issue, A passion for fashion, dedicated to fashion is supported by a wide advertising communication, planned not only on our print, digital and social media but also on the newsstand channel through the circuit of new digital videos on Milan, placed at selected Milanese newsstands .

The Fashion Special of How to Spend It: on newsstands from Friday 13 March 2020 with Il Sole 24 Ore.

For more information on planning: info.system24@ilsole24ore.com