{"id":6342,"date":"2025-10-13T08:41:06","date_gmt":"2025-10-13T06:41:06","guid":{"rendered":"https:\/\/24oresystem.ilsole24ore.com\/?post_type=brandconnect&#038;p=6342"},"modified":"2025-11-03T09:32:30","modified_gmt":"2025-11-03T08:32:30","slug":"branded-content-tv","status":"publish","type":"brandconnect","link":"https:\/\/24oresystem.ilsole24ore.com\/it\/brand-connect\/branded-content-tv\/","title":{"rendered":"Branded Content TV"},"content":{"rendered":"\n<div class=\"wp-block-getwid-table-of-contents is-style-default\"><ul class=\"wp-block-getwid-table-of-contents__list\"><li><a href=\"#gcdcf8ba022fc\">Mondo Imprese<\/a><\/li><li><a href=\"#gff573d483cd8\">On stage<\/a><\/li><li><a href=\"#gff573d483cd8\">5 cose da sapere<\/a><\/li><li><a href=\"#gff573d483cd8\">Alla luce del Sole<\/a><\/li><\/ul><\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-style-s24-bottom-border is-layout-flex wp-container-core-columns-is-layout-995f960e wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"gcdcf8ba022fc\">Mondo Imprese<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Mondo Imprese \u00e8 un branded content <a href=\"https:\/\/24oresystem.ilsole24ore.com\/it\/brands\/\">Tv <\/a>che d\u00e0 voce alle aziende che vogliono raccontare la loro storia di successo. Lo fanno attraverso i propri protagonisti. Lo stile narrativo \u00e8 di tipo documentaristico.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019obiettivo \u00e8 ripercorrere la sfida superata: come l\u2019azienda ha trasformato una complessit\u00e0 in opportunit\u00e0.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La durata del format \u00e8 di 12 minuti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\t\t<div class=\"wp-block-getwid-custom-post-type s24-items-total-1 custom-post-type-brand has-layout-grid\">\n\t\t\t<div class=\"wp-block-getwid-custom-post-type__wrapper getwid-columns getwid-columns-3\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"wp-block-getwid-custom-post-type__post\">\n\t\t\t\t\t\t\t\n<a \n\thref=\"https:\/\/24oresystem.ilsole24ore.com\/it\/brands\/il-sole-24-ore-tv\/\" \n\n\t\n\ttitle=\"IlSole24OreTV\"\n\t\n\taria-label=\"IlSole24OreTV\"\n\n\tclass=\"entry-card post-6324 brand type-brand status-publish has-post-thumbnail hentry brand_category-gruppo-24-ore brand_tag-tv\"\n\t>\t\n\t<div class=\"entry-image entry-logo\"><img loading=\"lazy\" decoding=\"async\" class=\"img-logo\" src=\"https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/06\/logoTV.png\" alt=\"\" width=\"600\" height=\"332\" \/><\/div>\n\t<div class=\"flex-fill\">\n\t\t\n\t\t<h4 class=\"entry-title\">IlSole24OreTV<\/h4>\n\t\t\t\t\t\t\t\t<p class=\"entry-excerpt\">La televisione del Gruppo Il Sole 24 ORE, creata per rispondere alla costante evoluzione del settore e offrire contenuti di valore.<\/p>\t\t\t<\/div>\n\t\n\t\t\t\t\t<div class=\"brand-tags\"><span class=\"brand-tag\">Tv<\/span><\/div>\t\t\n\t\n<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image image--portrait size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_mondo-imprese_1024x1024.png\" alt=\"\" class=\"wp-image-6595\" srcset=\"https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_mondo-imprese_1024x1024.png 1024w, https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_mondo-imprese_1024x1024-300x300.png 300w, https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_mondo-imprese_1024x1024-150x150.png 150w, https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_mondo-imprese_1024x1024-768x768.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-style-s24-bottom-border is-layout-flex wp-container-core-columns-is-layout-995f960e wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image image--portrait size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_on-stage_1024x1024.png\" alt=\"\" class=\"wp-image-6597\" srcset=\"https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_on-stage_1024x1024.png 1024w, https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_on-stage_1024x1024-300x300.png 300w, https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_on-stage_1024x1024-150x150.png 150w, https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_on-stage_1024x1024-768x768.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"gff573d483cd8\">On stage<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Il format rientra nei branded content tv ed \u00e8 dedicato alle imprese che vogliono comunicare contenuti di eventi e\/o altre attivit\u00e0 OTG.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Attraverso UNA VOCE FUORI CAMPO che ne valorizzi il contesto e l\u2019attivit\u00e0 dell\u2019impresa durante l\u2019iniziativa. In questa iniziativa speciale <a href=\"https:\/\/24oresystem.ilsole24ore.com\/it\/brands\/\">Tv<\/a> verr\u00e0 coinvolta una figura aziendale rappresentativa e altre voci dal campo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La durata del format \u00e8 di 8 minuti.<\/p>\n\n\n\t\t<div class=\"wp-block-getwid-custom-post-type s24-items-total-1 custom-post-type-brand has-layout-grid\">\n\t\t\t<div class=\"wp-block-getwid-custom-post-type__wrapper getwid-columns getwid-columns-3\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"wp-block-getwid-custom-post-type__post\">\n\t\t\t\t\t\t\t\n<a \n\thref=\"https:\/\/24oresystem.ilsole24ore.com\/it\/brands\/il-sole-24-ore-tv\/\" \n\n\t\n\ttitle=\"IlSole24OreTV\"\n\t\n\taria-label=\"IlSole24OreTV\"\n\n\tclass=\"entry-card post-6324 brand type-brand status-publish has-post-thumbnail hentry brand_category-gruppo-24-ore brand_tag-tv\"\n\t>\t\n\t<div class=\"entry-image entry-logo\"><img loading=\"lazy\" decoding=\"async\" class=\"img-logo\" src=\"https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/06\/logoTV.png\" alt=\"\" width=\"600\" height=\"332\" \/><\/div>\n\t<div class=\"flex-fill\">\n\t\t\n\t\t<h4 class=\"entry-title\">IlSole24OreTV<\/h4>\n\t\t\t\t\t\t\t\t<p class=\"entry-excerpt\">La televisione del Gruppo Il Sole 24 ORE, creata per rispondere alla costante evoluzione del settore e offrire contenuti di valore.<\/p>\t\t\t<\/div>\n\t\n\t\t\t\t\t<div class=\"brand-tags\"><span class=\"brand-tag\">Tv<\/span><\/div>\t\t\n\t\n<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-style-s24-bottom-border is-layout-flex wp-container-core-columns-is-layout-995f960e wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"gff573d483cd8\">5 cose da sapere<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il format video che consente di presentare le caratteristiche peculiari di un Brand e dei suoi servizi, in modalit\u00e0 listicle.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Un soggetto informativo<\/strong> publiredazionale da 1 minuto, realizzato in <strong>infografica<\/strong> con una creativit\u00e0 legata al brand, che sintetizza le \u00ab5 cose da sapere\u00bb su un tema\/azienda che rappresentano le opportunit\u00e0 per i clienti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La durata del format \u00e8 di 1 minuto.<\/p>\n\n\n\t\t<div class=\"wp-block-getwid-custom-post-type s24-items-total-1 custom-post-type-brand has-layout-grid\">\n\t\t\t<div class=\"wp-block-getwid-custom-post-type__wrapper getwid-columns getwid-columns-3\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"wp-block-getwid-custom-post-type__post\">\n\t\t\t\t\t\t\t\n<a \n\thref=\"https:\/\/24oresystem.ilsole24ore.com\/it\/brands\/il-sole-24-ore-tv\/\" \n\n\t\n\ttitle=\"IlSole24OreTV\"\n\t\n\taria-label=\"IlSole24OreTV\"\n\n\tclass=\"entry-card post-6324 brand type-brand status-publish has-post-thumbnail hentry brand_category-gruppo-24-ore brand_tag-tv\"\n\t>\t\n\t<div class=\"entry-image entry-logo\"><img loading=\"lazy\" decoding=\"async\" class=\"img-logo\" src=\"https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/06\/logoTV.png\" alt=\"\" width=\"600\" height=\"332\" \/><\/div>\n\t<div class=\"flex-fill\">\n\t\t\n\t\t<h4 class=\"entry-title\">IlSole24OreTV<\/h4>\n\t\t\t\t\t\t\t\t<p class=\"entry-excerpt\">La televisione del Gruppo Il Sole 24 ORE, creata per rispondere alla costante evoluzione del settore e offrire contenuti di valore.<\/p>\t\t\t<\/div>\n\t\n\t\t\t\t\t<div class=\"brand-tags\"><span class=\"brand-tag\">Tv<\/span><\/div>\t\t\n\t\n<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image image--portrait size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_5cosedasapere_1024x1024.png\" alt=\"\" class=\"wp-image-6599\" srcset=\"https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_5cosedasapere_1024x1024.png 1024w, https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_5cosedasapere_1024x1024-300x300.png 300w, https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_5cosedasapere_1024x1024-150x150.png 150w, https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/09\/BC_TV_5cosedasapere_1024x1024-768x768.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-style-s24-bottom-border is-layout-flex wp-container-core-columns-is-layout-995f960e wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image image--portrait size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/10\/BC_TV_alla-luce-del-sole_1024x1024.png\" alt=\"\" class=\"wp-image-6671\" srcset=\"https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/10\/BC_TV_alla-luce-del-sole_1024x1024.png 1024w, https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/10\/BC_TV_alla-luce-del-sole_1024x1024-300x300.png 300w, https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/10\/BC_TV_alla-luce-del-sole_1024x1024-150x150.png 150w, https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/10\/BC_TV_alla-luce-del-sole_1024x1024-768x768.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"gff573d483cd8\">Alla luce del Sole<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Il format video d\u00e0 voce alle aziende che vogliono raccontare la loro storia di successo attraverso le proprie persone (es. CEO ed altra figura rappresentativa dell\u2019azienda) con un taglio documentaristico pensato e condotto da Gianluca Nicoletti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Obiettivo<\/strong>:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">raccontare in un breve film le vite di uomini e donne che, con impegno, hanno dato forma a marchi e prodotti che contano.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La durata del format \u00e8 di 12 minuti.<\/p>\n\n\n\t\t<div class=\"wp-block-getwid-custom-post-type s24-items-total-1 custom-post-type-brand has-layout-grid\">\n\t\t\t<div class=\"wp-block-getwid-custom-post-type__wrapper getwid-columns getwid-columns-3\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"wp-block-getwid-custom-post-type__post\">\n\t\t\t\t\t\t\t\n<a \n\thref=\"https:\/\/24oresystem.ilsole24ore.com\/it\/brands\/il-sole-24-ore-tv\/\" \n\n\t\n\ttitle=\"IlSole24OreTV\"\n\t\n\taria-label=\"IlSole24OreTV\"\n\n\tclass=\"entry-card post-6324 brand type-brand status-publish has-post-thumbnail hentry brand_category-gruppo-24-ore brand_tag-tv\"\n\t>\t\n\t<div class=\"entry-image entry-logo\"><img loading=\"lazy\" decoding=\"async\" class=\"img-logo\" src=\"https:\/\/24oresystem.ilsole24ore.com\/wp-content\/uploads\/2025\/06\/logoTV.png\" alt=\"\" width=\"600\" height=\"332\" \/><\/div>\n\t<div class=\"flex-fill\">\n\t\t\n\t\t<h4 class=\"entry-title\">IlSole24OreTV<\/h4>\n\t\t\t\t\t\t\t\t<p class=\"entry-excerpt\">La televisione del Gruppo Il Sole 24 ORE, creata per rispondere alla costante evoluzione del settore e offrire contenuti di valore.<\/p>\t\t\t<\/div>\n\t\n\t\t\t\t\t<div class=\"brand-tags\"><span class=\"brand-tag\">Tv<\/span><\/div>\t\t\n\t\n<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Mondo Imprese Mondo Imprese \u00e8 un branded content Tv che d\u00e0 voce alle aziende che vogliono raccontare la loro storia [&hellip;]<\/p>\n","protected":false},"featured_media":6601,"parent":0,"menu_order":0,"template":"","brand_category":[12],"brand_tag":[172],"class_list":["post-6342","brandconnect","type-brandconnect","status-publish","has-post-thumbnail","hentry","brand_category-gruppo-24-ore","brand_tag-tv"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Branded Content TV - 24 Ore System<\/title>\n<meta name=\"description\" content=\"branded content Tv d\u00e0 voce alle aziende che vogliono raccontare la loro storia di successo. 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